Scarf Research

To really understand what the Strathberry brand want from a twill scarf, it is understandable that you need a substantial amount of research.

We had to look at their main competitors which were Hèrmes, Dior and Burberry. Additionally, I also looked at Dolce and Gabbana, Liberty London and Mary Katrantzou.

Looking at all of these different brands approaches helped me to come up with some design ideas for me, but was really insightful as each brand has their own identity.

Anyway, please see below, where I talk about each of these brands in more detail!

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